Today we’re operating off hundreds of millions of years of accumulated plant- and animal-based carbon. On our current path, we will fully exhaust this stored energy in only a few generations and, in the process, carbonize our atmosphere to such a degree that life as we know it will not be possible. If the planet is to continue to sustain life and enchant future generations, we have to change.

To build the kind of future our kids and our kids’ kids deserve, extraordinary steps must be taken to stop the carbonization of our atmosphere. This requires individuals and entire industries to come together in ways we never have before to transition the world toward sustainable energy. This is where Rivian’s potential lies — in creating solutions that shift consumer mindsets and inspire other companies to fundamentally change the way they operate.

As staggering as this may sound, and as complex as our objective is, we already have everything we need to create change. It starts with harnessing the very thing every human being is born with: an adventurous spirit. There’s a reason we’re hardwired with curiosity and a capacity to invent better ways of doing things. The part of us that seeks to explore the world is the secret to making sure it remains a world worth exploring. Forever.

Visit www.rivian.com for more information on our team, products and technology.